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We recently created new branding for the East Anglian Film Archive – a not for profit research and public access resource, funded by the University of East Anglia (UEA).
East Anglian Film Archive offers a unique visual insight and access to film footage from our region’s past. The archive comprises about 12,000 hours of film and up to 30,000 hours of videotape. The content mainly relates to the East of England.
The new branding represents a relevant and visually clear link to the past. Furthermore, it acknowledges the future, coupled with the region’s geographic location.
The universally recognised visual language (rewind and fast forward buttons) will ensure that EAFA engages all key stakeholders and target audiences.
The new branding will be rolled out across on and offline communications over coming weeks.