Six months ago we designed and developed an online shop for fashion retailers Laundry Room. They wanted to expand their business from the high street and increase sales by targeting the online market. Combining beautiful design with cutting edge programming and search engine optimisation we were able to empty the shelves within weeks of launching the new site! The scrolling washing line device from where all the stock is sold proved to be more than just a big idea...

January 2007: Online sales rocket

Six months ago we designed and developed an online shop for fashion retailers Laundry Room.

They wanted to expand their business from the high street and increase sales by targeting the online market. Combining beautiful design with cutting edge programming and search engine optimisation we were able to empty the shelves within weeks of launching the new site! The scrolling washing line device from where all the stock is sold proved to be more than just a big idea...

“Since the new website launched sales have rocketed. Online sales have grown steadily since day one, however, the website has been equally successful in generating awareness of our city centre shop which of course as a result has made more sales too! We’ve actually had customers phoning up to compliment our website! The website is currently responsible for over half of Laundry Room’s overall sales.”
Oliver Pointer, Managing Director, Laundry Room.

As a result of their continued success, Laundry Room now plan to sell womenswear as of next season.

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