November 14th, 2013
Welcome to Norwich – a UNESCO City of Literature.
We graphic designer sorts love seeing our creations in the public domain, whether that be a new logo on a shop front, an ad campaign adorning a giant billboard or, perhaps, a piece of packaging on the supermarket shelves. So, when we discovered a logo we designed was to be used as part of the new (Norwich) city welcome signs we were rather thrilled and honoured.
We created the brand identity for Writers’ Centre Norwich a few years back now. This was subsequently used as an integral part of the UNESCO City of Literature bid document, which we also designed. Last year, Norwich was rightfully awarded this prestigious status – read the full bid document and learn more about it all here.
Welcome to Norwich – a UNESCO City of Literature.
November 7th, 2013
Chester Cathedral appoint The Click for rebrand.
We’re celebrating having been appointed to create a new brand identity for Chester Cathedral. Six branding agencies were invited to submit written proposals and showcase credentials, ahead of a shortlist of three parties being invited for interviews.
Chester Cathedral is an ancient abbey and is a treasure of international importance that has played a significant part in shaping the history of the City. It plays an important part in the spiritual, cultural and civic life of Chester and beyond.
The Click created a brand identity for Norwich Cathedral in 2009 and have since delivered several more projects, including their brand guidelines document, aptly named ‘Brand Bible’.
August 6th, 2013
New client wins.
We’re delighted to have landed some lovely new clients this summer – two of which will involve us spending more of our time in the big smoke.
Full Fact is an independent fact-checking organisation. They make it easier to see the facts and context behind the claims made by the key players in British political debate and press those who make misleading claims to correct the record.
The 1994 Group brings together 11 of the UK’s leading research-intensive universities. Its members share a commitment to excellence in both research and teaching.
Other recent client wins include a printing firm, college and a newly-formed academy.
July 30th, 2013
Our Bobby is appointed Chair of the CIM Norfolk and Suffolk Committee.
Our creative director, Bobby Burrage, has recently been appointed as Chair of the Norfolk and Suffolk Chartered Institute of Marketing (CIM) Norfolk and Suffolk Branch Committee.
Bobby has been part of the committee for the last two years – helping to organise events and conferences, find speakers and to plan for future CIM activity in the region. Bobby will report directly to CIM regional director, Phillip Preston, as well as linking up with other regional branches on a quarterly basis.
June 28th, 2013
Norwich University of the Arts 2013 Graphic Design degree show.
Our creative director, Bobby Burrage, has documented his personal highlights of this year’s NUA Graphic Design degree show. Pictured is Luke Thompson’s branded packaging for ‘Worker Bee’ – a range of teas and coffees.
You can find the full article, featuring lots more exciting new work produced by NUA design students, on Creative Review’s blog. Bobby reminisces about the buzz, the fear, the excitement and the anticipation that surrounds the annual degree shows. It’s eleven years since Bobby graduated from the then Norwich School of Art and Design.
Norwich University of the Arts (NUA)’s Degree Show is on until 2 July, open from 10am until 5pm daily (closed Sunday).
June 17th, 2013
The National Trust launch their new campaign, titled ‘Nature’s Playground’.
After much anticipation, the advertising campaign we were appointed to create for The National Trust launched on 24 May. You can view the project and read all about the idea behind it here.
It’s now almost a month since the campaign, titled Nature’s Playground, launched. During this period, there has been widespread interest in the project – both from the design and advertising industry and from the general public. It has been featured on dozens of blogs around the world and is still actively being shared via social media, which is, of course, a primary objective of the campaign, hence the use of a hashtag #NaturesPlayground.
The campaign was posted on The National Trust’s own Facebook page and gained over 2,500 likes within a few hours – plus several hundred comments since.
Here is just some of the coverage we’ve been honoured to receive: Creative Review / It’s Nice That / TAXI / Creative Bloq / PSFK / 22 Words / Tree Hugger.
June 17th, 2013
UEA unveil their new corporate plan.
The University of East Anglia needed something tangible to put in the hands of key partners, supporters and stakeholders around the world to communicate their vision for the next four years.
We responded by creating a bold, simple but beautifully crafted piece of printed literature – a vehicle to deliver important and inspirational messages.
View more images and learn more about the project.
April 8th, 2013
Nominated for ‘Best Art Direction’ at the Roses Creative Awards.
This is the third year on the trot that we have been lucky enough to be nominated amongst some of the UK’s leading design and advertising agencies at The Roses Creative Awards.
This year, our brand guidelines document created for Norwich Cathedral has been nominated for best art direction and goes head-to-head with projects from creative heavyweights such as McCann Manchester and LOVE.
At last year’s Roses, we celebrated winning a hat trick of awards – all for the same project. This year’s winners will be announced on 2 May in Manchester.
March 27th, 2013
Our latest studio collaboration.
Our Fiona and Bobby have been working closely of late and collaborated to produce what they claim is their greatest creation yet.
Following on from their wedding a little over a year ago, the Burrages are now proud to present Stanley Thomas Burrage. Born on Wednesday 27 March 2013, Stanley will soon be trained up in The Click’s client relations department – there have already been ‘cuddle requests’.
February 19th, 2013
Introducing our newest client.
We are delighted to announce that we have been appointed to create an advertising campaign for the National Trust.
The campaign will aim to highlight the breadth of offer, encourage repeat visits and communicate the Trust’s great outdoor experiences – as well as showcase the wonderful properties. Launching in May, the campaign will run across the East of England.
Creative Director, Bobby Burrage comments:
“We’re extremely proud of our client list. Year on year it becomes evermore diverse with a wonderful array of organisations. It’s an honour to be able to name the National Trust as a client and we’re very excited about starting work with them.”
January 3rd, 2013
New year, new projects…
We admit that we returned to our desks yesterday a little blurry-eyed from the season’s celebrations, however, we soon perked up upon discovering we’d been appointed to create a brand identity for a new multi-million pound state-of-the-art performance auditorium in Essex. We’ll be raising the curtain on this project (and others) soon, so stay tuned!
Wishing you all a happy 2013.
November 30th, 2012
Celebrating a successful and prosperous working relationship.
As The Click prepares to embark on our ninth year of trading, this post seems even more apt.
The directors of Computer Service Centre spotted an article in the local business pages – telling of recent design graduates opening shop, winning a succession of new clients and showcasing their growing portfolio. That was almost eight years ago.
Upon appointment, our first project was to create a new brand identity for Computer Service Centre – one which would position them as leaders in their field (IT). Dozens of projects later, including a range of corporate literature and advertising campaigns, we have had the pleasure of not only witnessing their success (turnover tripling, staff doubling and shiny new offices), but also forging an established, trusted and mutually beneficial working relationship. We’re proud to continue acting as brand guardians for Computer Service Centre.
November 19th, 2012
Work for Money, Design for Love.
Our client director, Fiona Burrage, has recently contributed to a new book titled ‘Work for Money, Design for Love’ by design industry author David Airey.
This refreshing, straight-talking advice guide is a revealing insight in to the views and opinions of several industry experts, skillfully collated and contextualised by Airey.
The book is brimming with tips and lessons learned from designers such as Ivan Chermayeff, Simon Manchipp and Mike Dempsey.
Fiona’s contribution can be found in chapter fourteen and reveals her handling of a rather tricky client a few years back. You can buy the book from various stockists.
September 26th, 2012
HarperWells toast their new brand.
Dean Harper and Ed Wells sell wine – with passion. HarperWells is an independent wine merchant offering authentic wines of quality, distinction and value, backed by the highest possible level of service.
We were appointed to create a new brand identity, advertising campaign, packaging and printed literature to coincide with the launch of HarperWells’ new store.
It was an exciting project to work on and we’re proud to share the results with you. You can view the full project and read more about the concept in our portfolio. Furthermore, you can read even more about the project on the Identity Designed blog.
September 26th, 2012
Adapt adopt new brand.
Following up on the launch of their new logo earlier this summer, the Adapt Low Carbon Group brand identity is now being rolled out across multiple applications.
You can now see more on this project in our portfolio, including printed literature for Adapt Commercial – a consultancy arm of the main group.
September 26th, 2012
CANSO’s annual report takes off.
We reported last year that CANSO, the global authority in air traffic management, had appointed us to create their annual ATM Report and Directory. CANSO, based in Amsterdam, create this trusted source of information and distribute to industry decision makers on an annual basis.
Our over-arching theme was born from vapour trails, which are left in the wake of the thousands of aircraft in the sky at any one point in time. We took further inspiration from the graphic patterns and shapes these respective journeys create.
You can see the full project here.
September 26th, 2012
A Brand Bible.
We created Norwich Cathedral’s brand identity back in 2009, however, more recently, we were tasked with creating a brand guidelines document for staff, suppliers and anyone else using the logo.
The result was a ‘Brand Bible’ packed full of religious references which, in turn, provide practical guidance and easy-to-follow rules on applying the cathedral’s brand. Visit the projects section of our website to see more images and to read all about the project.
And to top off a successful project, we were honoured when Creative Review’s Patrick Burgoyne featured the project.
September 24th, 2012
The annual design pilgrimage.
It’s that time of year again – the London Design Festival drew to a close this weekend. Luckily, we were able to squeeze a couple of days in to our schedule to take in some of what was on offer.
Following last year’s visit, where we enjoyed Noma Bar’s illustration at Outline Editions, Kemistry Gallery’s homage to Alan Fletcher and tons of beautiful furniture showrooms, we had high expectations.
We based ourselves in Shoreditch for the weekend and set off armed with our trusty guidebook. A quick cab ride later, we found ourselves wandering around a disused 1960′s Postal Sorting Office, which provided an expansive industrial backdrop to an array of global design talent. Design Junction was a definite highlight for us – ensuring we got our much needed fix of beautiful furniture and product design early on. Other notable finds, including some fantastic retail outlets, such as Artworlds Bookshop, Pitfield London and Material book shop made it a worthwhile weekend.
August 22nd, 2012
Rossi Long Consulting brand identity features in Los Logos 6.
We’re always pleased to see our work featured by respected blogs, industry publications and, of course, design books. On this occasion, it’s the latter, where we’re proud to witness the brand identity we created for engineering firm Rossi Long Consulting featured in Los Logos 6 published by Gestalten.
You (and us!) can introduce a copy to your bookshelves when it’s released early next month.
August 1st, 2012
Rise in unscheduled ‘coffee breaks’.
In the studio, so far this week, the kettle hasn’t had a chance to cool down between brews. There’s been a significant increase in the consumption of tea and coffee, along with numerous unscheduled ‘coffee breaks’ throughout the day.
With sneaky peeks online and on the telly, we’re taking every opportunity to follow the action. With coffee in hand, we’re supporting you all the way boys and girls. Good luck and do your nation proud!
July 11th, 2012
Feeding the soul.
It’s a busy summer here at The Click – both in and out of the studio. We’ve enjoyed inspirational visits to Saatchi Gallery’s Revisitations and the Bauhaus exhibition at the Barbican.
We’re looking forward to returning to Stew to hand screen print our new studio stationery. Meanwhile, Creative Director, Bobby has been honing his technique at a series of photography classes at Norwich Arts Centre this month. The featured image is from a day trip to the beach.
Bobby and Fiona will also be taking in the sights, sounds and smells at Latitude Festival this weekend. Maybe they’ll see you there?
May 29th, 2012
We’re toasting to a summer of fun in the studio.
The sun is shining (albeit intermittently!) and the studio are busily embarking on a summer of exciting projects for new and existing clients.
National wine sellers, HarperWells, are opening a retail outlet later this year and have commissioned The Click to create the visual identity for the store. The project will include collaboration with the architect to develop interior graphics, signage and labels as well as packaging and staff uniforms.
Meanwhile, a chef, real ale enthusiast and wine expert are preparing to launch a national pub chain, initially with three venues in and around London, with a major five-year expansion strategy in place. We’ve been appointed to create the brand identity and manage the roll-out across all venues.
And, finally, we are adding the finishing touches to a beautiful job for one of our long-term (and favourite!) clients, Norwich Cathedral. Their ‘Brand Bible’ will be unveiled on our website shortly. Stay tuned. And ‘cheers’.
May 28th, 2012
Adapt unveil new branding.
Adapt Low Carbon Group have unveiled their new brand in conjunction with major new projects and initiatives, coupled with moving in to their new HQ at Norwich Research Park.
Adapt Low Carbon Group brings together a broad range of expertise and business activities in the low carbon sector including; InCrops Project, Low Carbon Innovation Fund, Centre for the Built Environment and Adapt Commercial.
We were appointed last year by CEO John French to facilitate a series of brand workshops with key stakeholders in unison with the organisation changing its structure and revising the business strategy. It was identified that the organisation required a group brand which would unify and endorse the related and complementary companies. We created the name, Adapt, and subsequently delivered the roll out of the new brand, which included stationery, exhibition graphics, brand guidelines and website.
May 25th, 2012
Major screen printing exhibition opens its doors.
Our work has been selected to feature in a new exhibition in the world of print-making. Print Odyssey presents a diverse range of screen printed work from 42 artists, designers, businesses and collectives throughout the UK and internationally. The exhibition was curated by Jo Stafford and Vicki Johnson of Print to the People.
We launched our own charity initiative last year, named The Print Sale, to raise money for good causes, whilst doing what we enjoy – being creative – and having fun! Five of our limited edition posters (from The Print Sale) are featured in the Print Odyssey exhibition.
Print Odyssey’s private view opened in a haze of summer sunshine and cold beers on Friday evening. It will be running until 9 June at Stew Print Rooms in Norwich. Pay them a visit or share the love for print making by forwarding to a friend.
May 11th, 2012
Here’s to a new chapter for the City of Norwich.
Our client, Writers’ Centre Norwich, have successfully led a bid to make Norwich England’s first UNESCO City of Literature, joining an elite international network comprising Edinburgh, Melbourne, Iowa City, Dublin and Reykjavik. WCN created the bid document late last year which made the case for why Norwich should be awarded this status and be recognised on a global stage. On Wednesday this week, they found out that their bid had been successful.
We were lucky enough – and honoured – to play a very small part in the process. We designed and produced the bid document, which you can see here, as well as being able to read the full document here.
May 4th, 2012
Three awards for An A to Z of St. George’s.
We are thrilled to announce a hat trick for An A to Z of St. George’s at the 2012 Roses Creative Awards. We were nominated in two categories but managed to take home three awards.
An A to Z of St. George’s was awarded gold in the Use of Typography category, silver in the Publications category, and won the Chairman’s Award as the personal favourite of Steve Long, chair of the judging panel. We feel honoured to have been placed so highly in such exalted company.
An A to Z of St. George’s is the brainchild of our creative director Bobby. Taking the beautiful carved typography within the church as inspiration, we worked with the congregation to create an anecdotal guide to the building and its history. The finished book is available to purchase, with all profits dedicated to the upkeep of the church.
To find out more about An A to Z of St. George’s, please visit our Projects page. The book is limited to an edition of 100 but there are still a few copies left. If you would like to buy one, please contact the church.
May 2nd, 2012
You Are Here.
Earlier this week, Bobby and Fiona attended the Principal’s reception and private viewing of You Are Here, an exhibition of work by the legendary American graphic designer
With just a handful of weeks to go until London 2012, The Gallery at Norwich University College of the Arts plays host to one of the most recognisable Olympic visual identities ever created. The show features a selection of images exploring Lance’s work for the Mexico 68 Olympic Games, including the logotype, official poster, typeface and signage, from early sketches through to photographs of the work in place during
Bobby was lucky enough to meet Lance in person and took the opportunity to present him with a coincidentally eponymous You Are Here poster from The Print Sale.
You Are Here runs until 9 June and is open from 12–5pm, Tuesday–Saturday. Admission is free. To read more about the exhibition, please visit the NUCA news page. To see more of Lance’s work, check out his website.
April 10th, 2012
We love Gill Sans.
We are pleased to announce the brand identity we created for Writers’ Centre Norwich has been featured in a new book dedicated to the Gill Sans typeface.
I Love Gill Sans is part of I Love Type, a series of books documenting the return of classic typefaces to contemporary design, edited and designed by Spanish studio TwoPoints.Net. The Writers’ Centre Norwich brand appears alongside work from creative talent across the globe.
In our work for Writers’ Centre Norwich, we used Gill Sans as part of the logo and across a range of printed material. To read more about the work, please visit our
Last year, our work for Sportspark featured in another book of the series, I Love DIN. Click here to read all about it.
March 23rd, 2012
The University of Gloucestershire commission The Click for their 2012 Open Day campaign.
The University of Gloucestershire strives to provide its students with an education for life, offering a range of practical courses and innovative teaching methods. Following a competitive pitch against three other agencies, The Click were commissioned to create the 2012 Open Day campaign.
Jill Stuart, head of marketing at the University; “We are very excited to be working with The Click. We were so impressed by the concepts for our new campaign and immediately identified The Click as designers who had a clear insight in to the messages we were keen to deliver…”
The Open Day campaign will be focussed largely on outdoor and digital applications, with the overarching concept to be used across wider communications.
Our campaign is due to be rolled out in the next couple of months so keep an eye on our Twitter feed for more news.