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On 30th January 2014, NUA Chancellor, actor John Hurt CBE, and Vice-Chancellor Prof John Last officially launched the N170 campaign to honour the University’s 170th anniversary which will be celebrated in 2015.
The Click were tasked with creating a campaign and supporting literature to aid the launch. We decided to embrace the NUA brand identity which has been established over recent years and to integrate it with the abundance of amazing creativity generated at NUA.
Along with utilising student and alumni work, we introduced a campaign headline – ‘celebrating the past, embracing the future’.