New identity: Easton and Otley College.
September 9th, 2017
It’s not everyday we see one of our logos rendered by a combine harvester in to a field. This is symbolic of the ambitions Easton and Otley College have for their new brand identity scheme.
One of the UK’s largest independent colleges, Easton and Otley College specialise in land-based studies. With over 5,000 students, a 245 hectare estate across two campus’, Easton and Otley College offer the study of practical trades, modern technology and academic degrees.
The new branding scheme we developed combines an ‘E’ and an ‘O’ in the core mark. This graphic device is in turn used in various ways, such as framing contrasting imagery to represent respective subject areas, as well as providing an iconic symbol which can be applied in isolation at small scale.
We have just launched the new prospectus and brand guidelines and will continue to work closely with the college on new campaigns for 2018.
You can view the full Easton and Otley College brand case study here.